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Marketing and Advertising

Discussing Content Marketing at the Social Recruiting Strategies Conference

July 10, 2013

While my time at The Starr Conspiracy has had me focus on writing for clients and our agency, I have a chance to share some of my own insight with attendees of the Social Recruiting Strategies Conference. On Wednesday, July 24, I will be running a session on content marking for recruiters at The Hard Rock […]

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The Stories of Your Brand

December 4, 2012

Once upon a time, there was a company that heard amazing, touching stories from its customers each day. These stories included sharing the news of a birth or sending love to a solider half-way across the world. The trouble was, these stories didn’t fit with the brand message. As time went on, executives would share […]

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How Gen-Y Can Ignite Their Creative Entrepreneurial Mojo: Part 1

September 20, 2012

Guest post by: Nikos Acuña Millennials have a unique collaborative skillset. They are bright, eager, and are passionate about being successful. They are tech-savvy, creative, conscious about their health and the environment, and they are extremely social, often having many overlapping concentric circles. Some employers would criticize Gen-Y for not having enough focus to excel […]

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